Your Digital Academy

How To Increase Revenue Through Design

Anatomy Of Google Ad Auction [Infographic]

Headless Ecommerce - The Definitive Guide

by Sally Chbat Maamari

8 Components of a Successful Ad Campaign

Creating a successful ad campaign is the result of a well-planned strategy prepared by digital specialists and experts and not some random work done by a random person. Here I will speak about eight but not the only eight components that make you campaign eligible for success.
Digital Marketing 5 min read
by Faisal Mumtaz

How To Increase Revenue Through Design

Design has the power to form opinions and change perceptions, yet it still does not have a seat at the table right next to technology, sales, and marketing within most organizations. Most companies would consider design's impact on business success to be marginal, and as a result, is consistently...
Design 13 min read
by Faisal Mumtaz

Anatomy Of Google Ad Auction [Infographic]

Every time you search on Google, a request is sent to Google servers to evaluate advertisers bidding for that search query. All eligible advertisers are then put into a auction where their ad positions are determined based on the Max CPC bids, Ad quality and other contextual factors.
Digital Marketing 8 min read
by Faisal Mumtaz

Sitemaps and Crawl Errors on Google Search Console

Your content is as good as writing a secret journal in your diary that is kept under your bed, if it is not being indexed by Google. Although Google is pretty is at crawling the internet, newer or unpopular websites still need to point Google in the right direction or it might take ages..
Digital Marketing 3 min read
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